The video column WINE BUSINESS MONDAYS, conceived by Milano Wine Week, was launched this morning, a series of appointments on the key themes of the wine working world, dedicated to wine professionals, on the YouTube channel of Milano Wine Week. Weekly, every Monday, MWW's best business content on retail, innovation, markets, exports, tourism, sustainability and much more will be explored through this Channel.

The first 3 business talks scheduled for Monday 23, given by international industry experts such as Heini Zachariassen (Vivino), Paul Mabray (, Greg Lambrecht (Coravin), Luca Giavi (Consorzio Tutela Prosecco DOC), Giovanni Geddes Da Filicaja (Ornellaia) and Kristen Reitzell (Jackson Family Wines), focused on these topics: wine retail, innovation, marketing and communication.

Just over a month has passed since the third edition of Milano Wine Week, which brought together wine lovers, experts, producers and professionals from all over the world for the first and only Italian wine event of 2020. The Milan event actually opened a forum for the world of wine, which not only came together to share tools and strategies, with the aim of supporting the entire sector in these difficult times, but ... continues.

Thanks to the combination of physical events and digital engagement, the event was able to host significant contributions from some of the most influential personalities in the industry and could address an audience of over 10,000 participants, either live or connected from around the world, crossing all boundaries. This initiative of Milano Wine Week 2020 digital Mondays, in fact, further extends the scope and impact of some in-depth analysis, offering more and more professionals in the sector the opportunity to access the contents, thanks to a new series of training events dedicated to the wine business.

The digital initiative starts from MWW's official Youtube channel but is also communicated through the relevant social channels (LinkedIn and Facebook).

Wine Business Mondays is a weekly event that presents the most enlightening and formative contributions and talks that took place during Milano Wine Week 2020, selected with the aim of enhancing the present and future development opportunities of professionals and companies in the wine sector.

On Monday, December 14, 2020, Episode number 10, will feature, among other things, a talk by the president of the Consorzio Tutela Vini Oltrepò Pavese, Gilda Fugazza, during MWW2020's Shaping Wine Forum with a focus on Product & Category Management.